The Next Generation of Insights Leaders panel at IIEX EUROPE

The GreenBook Future List recognizes leadership, professional growth, personal integrity, passion, and excellence in the next generation of consumer insights and marketing professionals.

At this year's IIEX Europe Gregg Archibald, the managing partner at Gen2 Advisors sat down with 3 members of the Future list : Josipa Majic, Hannah Kirk and Melina Palmer.

The judging panel is made up of 12 leaders from various industry pillars who looked at more than 150 applications to select a final list of 20 rising stars - and in this panel we got to find out a bit more about Melina, Hannah and Josipa. 

What made them stand out, what was the biggest mistake they learned from - and what do they see as the future of insights?

The questions our panellist answered were: 

  • GreenBook is all about the Future of Insights — what do you think the future holds for insights professionals and how would you suggest people in this audience prepare for that?

  • What does it mean to you personally to be included on this year’s Future List?

  • What sets you apart from your peers? Is there a specific trait that you attribute much of your success to? And, what advice do you have for others that might grow or nurture that quality in themselves?

  • What is something you've recently learned, in your work or even at this conference?

  • What advice would you give to your even younger self at the start of your career?

  • What failure have you learned from in these first ten years of your career, and how might others learn from it, too?

  • What do you hope not to forget as you gain even more experience in this field?

  • What would you like others in the insights industry to understand?

You can find out more about the Future List here, and the full report here.

Enjoy the panel discussion, make sure you download the list and follow the young and promising list members on social media!

 
 
andrea Sagud